GRAPHIC DESIGNER & MARKETING MANAGER
Denver Scholarship Foundation
As the sole Graphic Designer and Marketing Manager serving 60+ team members at DSF, I was most successful when collaborating with my team to build the best mission driven solutions. Through the development of interpersonal connections with every staff member, I was able to understand their needs in an ever-changing organization and create useful tools they could use in their role. This deep understanding of the mission and my team provided ample inspiration for the fun, energized, sturdy brand language I created over my 2.5 years at DSF. I value the lessons in collaboration, connection, and dedication to education that I learned while working on my small but talented department of 4 - I seek to continue to grow these values in each position that follows.
Visual Communication:
Developed and maintained a fresh and bold brand system that embodies the impact Denver Scholarship Foundation has on the community.
Completed a full website redesign
Managed Social Media
Ongoing website design & maintenance
Management & Collaboration:
Developed, designed, and maintained a organization-wide Communications project management system.
Lead on design and marketing initiatives
Worked with outside vendors to maintain brand integrity, ensuring projects are completed on time and within budget.
Developed interpersonal connections across the organization’s teams and stakeholders to ensure easy collaboration.
Created access to graphic design software through a library of templates, branded resources, and trainings: Introduced Canva to our 60+ person team — Developing tools for our team to have more autonomy in their roles by building a suite of templates, facilitating and creating trainings, and offering support services.
The DSF Brand
Denver Scholarship Foundation (DSF) is a bold, innovative, and energetic organization — it was only fitting to revamp the brand to match the energy of the staff’s dedication and the students they serve. We utilized a vibrant color palette, graphic illustrations, and imagery of our students and community to create a design system that honors the work DSF does everyday. It was an honor to work for this organization and to bring their mission to life.